Set your sights on success.

Google partnered with IDC Retail Insights to conduct a survey of retailers across the globe to assess the state of transformation and develop an index of digital maturity. Learn more about the changes in digital resilience over the last year and the areas of innovation over the next 12 months.

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Set your sights on success.

Google partnered with IDC Retail Insights to conduct a survey of retailers across the globe to assess the state of retail transformation and develop an index of digital maturity. Learn more about the changes in retailers’ digital resilience over the last year and the areas of innovation over the next 12 months.

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Plan for today, prepare for tomorrow.

In this IDC Infobrief, you will learn:

  • Where retailers stand on the path to digital resilience
  • Top challenges retailers face with digitization and how that’s changed in the last 12 months
  • Key areas for innovation and use cases among retailers at different stages of digital maturity
  • How innovation can help organizations advance and respond evolving customer expectations

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40% of retailers reported that digitalization helped drive an average of 16% year-over- year revenue growth in 2021.1

1 Source: IDC’s Google Cloud Digital Pulse Survey 2022
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